Betgenius has appointed Markku Kolehmainen, formerly of bwin.party, to the new role of trading director.
Kolehmainen will lead the strategic development of the Betgenius Trading team with the aim of delivering more in-running sports, improved margins and fully customised trading services on behalf of Betgenius clients.
Kolehmainen joins from bwin.party where he headed the live trading department for five years. Prior to that he ran bwin.party’s quality and training program and has also held positions with Ladbrokes, SSP International and Bet Option.
Mark Locke, CEO at Betgenius, said: “Markku joins with great pedigree coming to us from one of the leading and most innovative operators in the industry. We are excited about the depth and experience he will bring to our trading team and are confident he will be best placed to manage the calibre of clients Betgenius continues to attract.”
