Majid Al Futtaim is expecting to welcome four million visitors to its newly opened City Centre Me’aisem mall in Dubai in its first year.

MAF Leisure

Home to the 19th Magic Planet family entertainment centre, the new mall is the company’s sixth City Centre in the UAE and 12th in the Middle East.

City Centre Me’aisem, which opened on September 1 and represents a AED275m investment from MAF, is located in the Me’aisem area of Dubai’s International Media Production Zone and is connected to two of the emirate’s major highways.

“Majid Al Futtaim is developing retail and entertainment destinations which are tailored to the needs of specific markets and communities,” said Maryam Ahli, mall manager of City Centre Me'aisem. “City Centre Me’aisem will offer a quick, accessible and personal retail experience, meeting the needs of the increasing urbanisation and consumers’ changing notion of convenience.”

Combining indoor rides, amusement games and a range of other attractions, the Magic Planet FEC concept was introduced by MAF in 1995.