The Slammer Studios team reveals what to expect from the company at ICE Barcelona and in the rest of 2025.
Who can we expect to meet from Slammer Studios at ICE 2025?
Since our launch in Q4 2024, Slammer Studios has already achieved remarkable milestones in its early journey. Beyond establishing the brand, we’ve built a new management team, made significant investments in talent, marketing and mathematical resources, and forged a strategic partnership with Relax Gaming. This collaboration culminated in the successful release of our debut slot, Magawa vs Mines, at the end of 2024.
At ICE 2025 in Barcelona, product director Lloyd Roberts and commercial director Kristian Hassall, alongside their team, will be attending and representing Slammer Studios. They will engage with partners across Europe’s regulated markets to highlight our achievements, showcase upcoming content and share our vision for the future of gaming.
Could you outline the company's objectives for attending the ICE 2025?
Slammer Studios' goal while attending ICE is to connect with industry peers, partners and stakeholders to share our journey and showcase what we’ve been working on. As a young and growing studio, we’re excited to introduce our innovative content, including our debut release, Magawa vs Mines, and offer a glimpse into what’s coming next.
This event is an invaluable opportunity for us to strengthen existing partnerships, explore potential collaborations and gain insights from the broader industry. We’re passionate about creating unique and engaging slot games for players across regulated markets, and ICE 2025 provides the perfect platform to share that vision with a global audience. We're looking forward to meaningful conversations, building relationships and learning from others in the space as we continue to grow and evolve.
How are you looking to build off the back of the success of your debut game?
The success of our debut game, Magawa vs Mines, has provided an outstanding foundation for growth, and we’re moving forward with a clear vision and enthusiasm. Our priority is to sustain this momentum by consistently delivering innovative, high-quality slot games that captivate players across regulated markets.
To achieve this, we’re making significant investments in expanding our creative and technical teams, optimising game mechanics and enhancing player engagement strategies. Building strong partnerships is another key focus, as we aim to collaborate with like-minded industry leaders to broaden our reach and create greater value for our audience.
We’re dedicated to establishing a reputation for crafting games that are not only engaging and imaginative but also player-focused. The success of Magawa vs Mines has inspired us to aim even higher, and with exciting new projects on the horizon, we’re committed to delivering standout experiences.
What is the focus for Slammer Studios' game design and where does it stand out?
We focus on every detail of the development. From themes and mechanics to audiovisual design and mathematical models, every element is meticulously designed to create a balanced and engaging gaming experience.
Our process is driven by data insights and informed by invaluable feedback from players, partners and operators. This collaborative approach ensures that our games resonate with audiences while aligning with the broader needs of the industry. We carefully align themes with gameplay mechanics to deliver experiences that are both cohesive and immersive.
Excellence in audiovisual design is a priority, with strategic investments in artistry and soundscapes to captivate players. Our innovative mathematical models form the backbone of our games, ensuring they are exciting, well-balanced and rewarding.
By combining data, feedback and thoughtful design, we strive to create games that deliver meaningful experiences and long-lasting value across regulated markets.
What's coming up next for Slammer Studios?
As a new studio building on the success of our debut release, we are excited about the opportunities ahead and remain focused on pursuing strategies that align with our long-term vision.
While the industry offers a dynamic range of possibilities, our approach is to prioritise partnerships and initiatives that bring lasting value. Our collaboration with Relax Gaming reflects this commitment, supporting our focus on regulated markets and providing extensive distribution capabilities across them. Delivering exceptional content remains our top priority, with our next game release set for March.
In 2025, we will emphasise strategic partnerships in both distribution and promotion, ensuring our content reaches its intended audience effectively and achieves maximum impact. Additionally, we plan to expand our teams and production capacity, enhancing the talent within Slammer Studios.
These steps will enable us to diversify our offerings, develop bespoke content, and solidify our priorities in delivering innovative, player-focused experiences.
