William Hill says it is on course to trade in line with full-year expectations, with net revenue up one per cent as 700 shops were closed to mitigate the impact of the £2 maximum stake limit on FOBTs.
In the period from July 3 to October 29, online net revenue grew in the UK for the second quarter in a row, this time by four per cent, while retail like-for-like net revenue fell 16 per cent since the half year as William Hill executed its remodelling strategy.
In the US, net revenue increased by 60 per cent as the market continued to grow, with the operator going live in Indiana and Iowa.
William Hill’s new CEO Ulrik Bengtsson said: "During my first months as CEO I have been focused on how we can improve our competitiveness whilst ensuring we continue to deliver on our strategic ambitions and I am pleased to confirm we remain on track to meet our full year expectations.
“We have simplified our structure around our geographical markets, appointed a chief technology and product officer and introduced a new role of chief operating officer to enable improved customer alignment, execution and drive operational efficiency.
"In the US our business has gone from strength to strength. We have excellent market access, a valuable partnership with Eldorado and we are excited about the potential that is presented by the combination with Caesars.
"We have remodelled the UK retail estate, while the UK Online business has benefited from a series of customer facing improvements evidenced in the stabilising market share in the last two quarters. In addition, we expect our international online business to benefit from a number of important product improvements that will be delivered over the coming quarters.
"We undoubtedly have great people and a shared vision at William Hill. Our job now is to push on and do even better in terms of customer focus and execution."
