William Hill teamed up with the charity Breast Cancer Care to mark Breast Cancer Awareness Month last month by launching Pink Ribbon Games on its online bingo site.
Ten per cent from every special Pink Ribbon Bingo ticket will be donated to the charity, as well as £10 for every new player who registers before the end of December with the promo code ‘care’ and plays £20 within four weeks of registration.
Sarah Hill, head of corporate fundraising at Breast Cancer Care, said: "We are so grateful for the support from William Hill. The crucial funds raised will help us to reach more people and to offer them the care and support they need, whenever they need it."
