Virtue Fusion Alderney has launched its "ultimate solution" for multi-currency sites and is liquidising its overseas player base.
Players from all over Europe and beyond will now all link into the same prize pools, generating larger and more attractive prize funds for players. Players will not only see game names in their selected language site but they will also see the converted prizes in their base currency.
This is seen as a great achievement by Virtue Fusion Alderney as it now means that operators who wish to share their liquidity across their various currency offerings can do so without having to tap into the Virtue Fusion Alderney networked liquidity. If operators wish to link into the larger prize draws they can do so, thus creating a Euromillions-style scenario where players across Europe play for the same prize jackpots.
CEO Bob McCulloch stated: “This puts Virtue Fusion Alderney’s client base in good stead to compete with established bingo sites in countries like Spain, Sweden and Denmark. We don’t need to build a customer base from scratch as we are able to show large player numbers and prize pools from launch, also eliminating the need to expose ourselves to large marketing liabilities.
“The system is already set up to include other currencies other than sterling, euro, Swedish krona and Danish krona, so when an operator ventures into other territories they are safe in the knowledge that Virtue Fusion can support them in establishing a strong presence abroad with higher prize pools.”
