SoftConstruct’s B2C gaming operator brand Vbet has extended its partnership with French football club AS Monaco.
The four-year extension until 2029 will see Vbet’s logo remain as the club’s sports betting partner.
Its logo will continue to appear on the Monaco kit’s shorts and on training apparel.
Vbet will also continue to benefit from brand visibility at Monaco’s Stade Louis-II, on the club’s official signage and its social media platforms.
The president of SoftConstruct and Vbet’s French operations, David Ozararat, said: “The SoftConstruct group is enthusiastically renewing its trust in AS Monaco, having successfully worked together over the past five seasons thanks to the sporting performances and quality of the business team.
“This four-year re-commitment is the result of a shared desire to work together over time to ensure that this partnership has a long-term impact in Monaco and on the global scale of our respective organisations.”
AS Monaco CEO Thiago Scuro said: “We're delighted to be continuing our great adventure with Vbet for even longer.
“This latest extension, following the one for 2022, demonstrates the strength and richness of this partnership for our two entities. We are convinced that VBET's renewed support for the next four seasons will be precious to us in our quest to achieve our objectives.”
