Betsoft Gaming has sealed a new partnership agreement, which will see it provide a selection of slot games to growing brand casino Superlines.
The agreement covers an extensive range of RNG titles that have been approved for key regulated markets - including many from the popular Slots3 series.
Launched in April 2017, Superlines is a brand of Equinox Dynamic; its sister casinos Nordicasino, Africasino, and Spintropolis are also Betsoft customers.
“With the promise of VIP support, the biggest names in slots, and a strong promotional calendar, Superlines has attracted an extremely loyal and varied audience in a very short time,” explained Miguel Micallef, account manager at Betsoft. “To keep all kinds of players engaged, and to offer something new to everyone, every visit, Superlines now needs to acquire and promote a portfolio of high-quality games from industry-leading brands. Betsoft are pleased to be able to offer the right mix of quality and variety to meet the needs of their discerning player base.”
The partnership arrangement also provides a path for new Betsoft games to be quickly and easily integrated to the Superlines platform. Key titles will be prominently advertised as part of the brand’s player acquisition strategy, as chief marketing officer Arik Weiss explained: “Casino Superlines is a successful new brand: it has achieved wide exposure and attracted a lot of loyal players since its launch. Those players see the Betsoft logo as a seal of quality, so by promoting Betsoft games in premium positions, we will be able to attract more of them to the best new titles, as well ensuring that we deliver a top-class gaming experience at every turn.”
