SIS, a leading multi-channel supplier of 24/7 live betting services, has agreed a two-year deal to distribute live pictures and data for the full Saudi Arabian racing schedule.
The full Saudi Arabian racing schedule for the next two years will be made available to SIS’ customers worldwide via the company’s retail and online services, including its 24/7 Live Betting Channels - an end-to-end solution which provides operators with profitable short-form content throughout the day with a betting event every three minutes.
As part of the agreement, SIS will broadcast The Saudi Cup on February 20 - the world’s most valuable horse race thanks to its $20m prize fund and the $10m cheque handed out to the winner. The Saudi Cup is the highlight of the prestigious two-day meeting at the King Abdulaziz Racecourse, Riyadh, Saudi Arabia, on February 19-20.
The announcement further enhances SIS’ market-leading portfolio of international racing, which also includes events from Czech Republic, Dubai, Germany, Hungary, Latin America, Mauritius and Singapore, among others, as well as the UK and Ireland.
