Bitcoin-led sportsbook Sportsbet.io has released a new Twitch–based football show, Your Road to Glory, bringing news and views from this summer’s World Cup in Russia.

Sportsbet.io

Kicking off with coverage of the opening game between Russia and Saudi Arabia next Thursday, the two-hour show features betting insight and commentary and promises a few laughs along the way.

It will be accompanied by a series of promotional offerings including daily bet boosts, outrights offers, free bets, a World Cup predictor, casino offers and best prices. Viewers will be able to become a part of the action by directly interacting with the hosts in real time.

The live shows will be available globally, presented by Rob Daily, Mark Scott and Chris Parrott, who have worked for the likes of EA Sports, talkSPORT and BBC 5Live.

Joe McCallum, director of sportsbook at Sportsbet.io, said: “The World Cup is just around the corner and we can’t wait to go live. Our show promises to be the most engaging around.

“We wanted to create a community-driven show that really adds to the excitement of the World Cup, and Your Road to Glory promises to deliver.

“Keeping a player on site and interested has never been more important and we think our intelligent, insightful and witty hosts can offer them something they can’t resist.”