The software and data services division of the Sporting Index Group, Sporting Solutions, is launching a new suite of cloud-based trading tools.
The new product range, known as Cloud Calculation Engines or C²E, provides sportsbooks with access to Sporting Solutions’ pricing models for both in-play and pre-match pricing.
C²E is offered alongside the existing Sporting Solutions direct in-play price feed service. Both products are supplied through a single point of integration, so sportsbooks can give their traders the best pricing tools available, enabling them to set their own prices via C²E or receive automated prices direct from Sporting Solutions.
Simon Trim, managing director of Sporting Solutions, commented: “Sportsbooks have always been so impressed with our modelsand our level of pricing sophistication that we have been asked on many occasions to provide access to them.
“We genuinely believe that this will revolutionise the way global operators generate their sportsbook prices. Developed by traders for traders, C²E takes sports trading into the cloud computing era,” he added.
