Fantasy Sports Interactive COO Bill Mexias explains how the company broke into the US market.
iNTERGAMINGi: Is the US a major area of interest for Fantasy Sports Interactive?
BM: Fantasy Sports Interactive has been developing original, betting-oriented fantasy sports products since 2012. The US market is made up of a large, fantasy sports-loving audience, distinctively shaped by the States’ particular legislation background that actually fits our fantasy betting profile like a glove.
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