Metal Casino has agreed a deal with rock legend Ozzy Osbourne who joins the online casino brand both as ambassador and part owner.
Metal Casino launched in August, partnering with some of hard rock’s biggest names to bring players exclusive concert tickets, backstage access and and merchandise, along with big cash prizes. Osbourne was a pioneer of the metal sound in the early 1970s with his band Black Sabbath and went on to have a hugely successful solo career, selling more than 100 million records and winning three Grammy Awards.
Speaking about the collaboration, Osbourne said: “The guys at Metal Casino told me that their brand was all about being true, relevant and dedicated to the customer and that really resonated with me.
“To me, that translated as keeping it real, keeping it original and doing it all for your fans, and that’s all I’ve been trying to doing my whole f**king life.” Clas Dahlén, chief marketing officer at Metal Casino, added: “Ozzy Osbourne is a legend and now he’s a partner with Metal Casino.
"As far as we’re concerned, this is the biggest sponsorship deal in the world and we’re still in awe that our all-time hero is on board with the project."
