NeoGames has expanded its operations in Canada with the launch of its eInstant games from NeoGames Studio with Atlantic Lottery.
The agreement, through NeoPollard Interactive, sees AL gain a range of content created by NeoGames Studio.
The two companies will also work together on a joint roadmap of future games and technology updates.
Hili Shakked, managing director of NeoGames Studio, said NeoGames’ first content-only deal in Canada “underscores our commitment” to providing for the lottery industry.
Shakked added: “It is a partnership designed to help AL maximise profitability and proceeds to good causes, while also providing players in Atlantic Canada with the best possible gaming experience.”
Robert Lalonde, director of igaming at Atlantic Lottery, said: “Through this partnership, we will expand our game content and broaden our appeal to players, while maintaining our commitment to responsible gambling.”
