Anastasios Ioannidis, regional affiliate manager at Betsson Group, talks to iNTERGAMINGi about the operator’s affiliate arm and the company’s exciting plans for global expansion.
THE year is 1963 and Bill Lindwall and Rolf Lundström are about to found AB Restaurang Rouletter in Sweden with just one single slot machine.
The 59 years that follow, would see that tiny company merge and grow, become listed on Nasdaq Stockholm and, with the advent of the Internet, come to hold gaming licences in 19 jurisdictions across the globe. Today, Betsson Group is a multi-national company employing some 2,000 people from 55 nationalities in 12 locations.
“Our vision is to deliver the best customer experience in the gaming industry,” said Anastasios Ioannidis, regional affiliate manager at Betsson when asked about the company’s continued success.
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