London-based video virtual sports specialist Highlight Games has entered into a multi-year agreement to supply its flagship Soccerbet single match product to Sisal Loterie Maroc, a subsidiary of Italian Sisal Entertainment.
Following the agreement, Soccerbet will become available to customers of the Moroccan National Lottery in over 700 retail locations in Morocco.
Soccerbet is Highlight Games’ exclusively licensed virtual football product which features archive footage from the biggest clubs in Italian Serie A. Based on decades of archive live action football, Soccerbet can be tailored to suit sportsbook or virtual sports offerings across retail, online and mobile channels.
Nick Gardiner, director at Highlight Games, said: ““I am delighted to announce Highlight Games’ first deal with a national lottery, in partnership with Sisal.
“Since the launch of Soccerbet in Italy earlier this year, Highlight Games has consistently been the number one supplier of virtual football games, displacing traditional graphical products and introducing customers to a new form of virtual play.
“The combination of genuine video archive footage with the pace of virtual sports betting and real match commentary is a compelling one, and we look forward delivering Soccerbet to SGLN customers.”
