BetMGM, the US sports betting and gaming joint venture between GVC and MGM Resorts International, has launched its new live casino product in partnership with Evolution.
The deal complements BetMGM’s gaming portfolio and has been further strengthened through the recent addition of slot content from Playtech, DGC and Ainsworth.
The addition of Evolution’s live dealer games to GVC’s US platform which powers BetMGM positions the company as the only operator in New Jersey to offer its customers content from both live studio providers in the state. The games are available in the state through BetMGM, as well as sister brands Borgata Casino and PartyCasino.
GVC has also integrated and launched 20 exclusive online slot games for BetMGM with Ainsworth in New Jersey, including land-based slot titles Mustang Money and Eagle Bucks.
Colin Cole-Johnson, GVC’s director of gaming product, said: “These launches are a powerful demonstration of how GVC has helped BetMGM secure a market leading position in the US. Our ability to build partnerships and integrate premium content from providers such as Evolution has enabled us to deliver our customers cutting-edge gaming which is without parallel anywhere in the market. We are incredibly excited by the opportunity ahead of us as we expand our offering with new products and new states.”
