Games and platform supplier Relax Gaming has signed a content agreement with online gaming operator GentingBet, the online brand for the land-based casino giant Genting.
The deal expands Relax Gaming’s UK reach and sees both its in-house games and partner content go live across GentingBet’s online casino operations.
Relax Gaming’s portfolio of Silver Bullet studio partners will be made available to the operator, including titles from Kalamba Games, STHLMGAMING and Dice Lab.
In-house Relax titles including recent release, The Great Pigsby, will go live to GentingBet players as a result of the deal. Daniel Eskola, Relax Gaming CEO, said: “This is an important agreement for Relax Gaming and our partners as we continue to expand our distribution with leading operators.
“GentingBet has a long and proud tradition of bringing players the best igaming experiences. It’s a pleasure to be working with them.” Head of casino, Wayne Fisher, recently joined GentingBet as part of its ambition to aggressively pick up market share, agreeing Relax Gaming as his first commercial deal in the role.
He said: “Relax Gaming’s growing stature in the industry as the premier route to market for forward-thinking games studios is clear, and we are very pleased to be bringing Relax and its partners’ content to our players for the first time.
“Its excellent range of games will enable us to set our offering apart and enhance our reputation for delivering best-in-breed content.”
