Gambling software supplier GAN has gone live with its internet sports betting offering in New Jersey through Paddy Power Betfair’s FanDuel Group.
The live launch means the operator becomes GAN’s first US client to deliver a sportsbook via the GAN Platform.
News of the partnership with the FanDuel Group for delivery of internet sports betting serving New Jersey residents via the GAN Platform was previously announced on July 18, 2018.
GAN has completed the integration of FanDuel's nominated internet sports betting software, which is a combination of IGT's sports platform and Paddy Power Betfair's pricing, trading and risk management technology, along with a user interface designed for the US customer by the FanDuel team.
On September 1, 2018, FanDuel soft-launched a FanDuel-branded website and accompanying mobile app offering internet sports betting, leveraging GAN's enterprise software.
Sports betting has been delivered as an integrated extension into GAN's enterprise software platform and GAN participates in the incremental sports betting revenues.
