AI and data science company Future Anthem is to supply Bede Gaming’s clients with its flagship product Amplifier AI in a new partnership deal.

The collaboration will see Bede Gaming integrate Amplifier AI to its core gaming platform, enabling its customers to quickly access a multitude of benefits to offer personalised player experiences across single player journeys.
Bede prides itself on igaming innovation, and this collaboration with Future Anthem highlights its desire to further enhance its platform with the latest products and to drive an improved player experience.
The partnership marks a significant milestone for both parties as they continue to bring accessible, market-leading innovations to their customers, reinforcing the importance of a personalised player experience that prioritises responsible gaming.
“We enjoy working with progressive companies like Bede who are championing innovative technology,” said Future Anthem CEO Leigh Nissim. “In a very short period, we’ve established a shared vision that will make it quick and simple for their customers to benefit from Amplifier AI’s personalisation products.
“This collaboration offers significant potential to improve and innovate player experiences, something that all operators should strive for as the race to real-time personalisation heats up.”
Colin Cole Johnson at Bede Gaming added: “We are delighted to partner with Future Anthem to integrate the latest iteration of its advanced personalisation product into our platform. Leigh has built a fantastic team, and we are looking forward to delivering the benefits of this collaboration to our customers, as Amplifier AI will elevate our offering further.
“There is no doubt this partnership will lead to future developments, with both companies keen to remain at the forefront of igaming innovation. We’re always keen to help our customers grow responsibly – this collaboration helps them move faster across verticals and to get the most from their data which ultimately will benefit their players.”