Igaming affiliate and media company Already Media has invested in a platform offering bitesize educational videos to igaming professionals.
It has acquired a minority stake in 15M, which publishes 15-minute videos on a range of industry sectors from marketing and online poker to investment and Latin America.
The website also houses written articles on industry subjects such as engaging Gen Z bettors.
Already Media will join igaming data insights provider Blask, Yolo Investments, whose portfolio includes aggregation provider Hub88, and BC.Game as partner organisations.
Dmitry Belianin, co-founder of 15M, said: “Finding new ways to deliver insights and expertise in a way that helps others develop their careers has become a true passion for me.
“With the launch of the 15M platform, alongside this partnership and investment from Already Media, we’re now able to help both individuals and businesses strengthen their performance in this most competitive of industries.”
Alina Famenok, CEO of Already Media, added: “We all know how fast the igaming industry moves and that staying ahead requires continuous learning. 15M is a game-changer, providing executives with direct access to the knowledge and tools to deliver even better results.
“We’re looking forward to working closely with the 15M team to help shape the future of professional growth in igaming.”
The company said its website offerings will “develop significantly during 2025, with new products and initiatives focused on shaping the future of igaming education.”
