Digitain has bolstered its footprint in Africa through a deal with regulated Nigerian operator BetJara.
BetJara will integrate Digitain’s turnkey solution into its platform, including a sportsbook as well as esports, virtual sports and casino offerings.
The operator will also gain access to Digitain’s Gamification tool to use in promotional campaigns for player acquisition and retention.
Digitain’s chief sales officer Ani Mkrtchyan backed BetJara players to enjoy the further addition of tools such as Autobet, Betbuilder and Jackpots.
Owoseni Abiodun Dada, CEO of BetJara, said it will use the deal with Digitain to “scale and ensure the best features and experience for our players.”
Digitain’s sportsbook delivers over 100 sports and more than 130,000 live and 80,000 pre-match events monthly.
The deal will furthermore comprise the company’s Payment Gateway, Sports Data and Statistics and enterprise tools.
