Through its forums, the GPWA brings affiliate webmasters and affiliate managers together. Here, Michael Corfman, executive director of GPWA, shares another insightful exchange.
IT’S been a heated debate between igaming affiliates for decades. Cost per acquisition (CPA) or revenue share? Which form of payment is more advantageous for the affiliate?
Over the years, we have seen many spirited discussions about this hot-button topic on the GPWA forums and recently yet another compelling discussion took place. And, much like the others before, there was no real answer. The debate continues to rage on because there are simply too many variables to consider before deciding which option is best for you. But, of course, that didn’t stop our members from making their strong opinions be heard and be heard loud.
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