A new product from igaming supplier BGaming offers players real-time data and insights as well as early access to games.
Players Hub, part of the company’s three-year “player-centric” strategy, helps players decide what types of online casino games to play.
The product offers information on return-to-player rates, top wins and trending games, while also allowing users to trial-run upcoming titles.
BGaming said a test period attracted over 5,000 organic player registrations without any promotions.
Kate Puteiko, chief marketing officer at BGaming, said: “We are excited to continue studying player behaviour and further developing our B2C initiatives.
“In addition to Players Hub, we have already launched MaxWin Club – a special project for gambling streamers who love our games and want to showcase their skills while winning unique prizes. “We also continue conducting game tests for our titles in development, gathering valuable feedback from players and streamers to refine and enhance our games.
“This gives us a great understanding of how players operate, which is invaluable to us, as a game provider, and our partners.”
Other features of Players Hub include leaderboards showing wins and information on hit rate and free spin hit rate.
BGaming said the solution can also be used by igaming affiliates to optimise conversions and develop better game positioning and engagement strategies.
