The Philadelphia 76ers, American basketball team, has announced that BetMGM is now an official sports betting partner for the team.

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The partnership will include TV signage at the ground and BetMGM’s logo on the pole pads during games, fan-focused engagement campaigns including promotions within the official 76ers app, team-branded casino games and other features.

Said Katie O’Reilly, chief revenue officer for the team: “This partnership will give us the ability to connect with our fans on the digital channels where they spend their time through customised 76ers branded games and activations.”