Sports betting and gaming software specialist Betgenius has appointed Mike Strong as global sales director, overseeing sales operations and supporting international growth.

Mike Strong Source: LinkedIn

Strong joins Betgenius from Opta, where he was sales director for four years.

Mark Locke, Betgenius CEO, said: “Mike brings with him a great depth of knowledge and a wealth of experience in sports data and gaming.

“He will play an important part in our drive for growth and will be integral to our goal to remain a world leader in sports betting, gaming and data integrity.”

Said Strong: “I’m excited about the current outsourcing opportunities for bookmakers worldwide and Betgenius’ position as the trusted partner and leading revenue generator in the betting and gaming industry.”