Softswiss has extended its collaboration with former Formula 1 driver Rubens Barrichello.
The Brazilian (pictured) will continue in his role as non-executive director in Latin America for the igaming software provider.
Barrichello’s role has seen him speak on behalf of Softswiss at igaming events while also assisting with leadership, market engagement and relationship-building with clients.
Ivan Montik, Softswiss’ founder, said Barrichello has “helped us connect with Latin American partners, clients and audiences on a deeper level – not only as a brand but as a long-term, responsible partner in the region.”
His most recent appearance was a keynote speech at SiGMA Americas in São Paulo, Brazil, in April.
