Live roulette specialist Authentic Gaming has onboarded sales veteran Dan Morrison as the provider looks to add more operators to its roster of partners and drive significant growth.

Morrison

Morrison, who joins Authentic Gaming as head of sales, will be responsible for generating new business leads, identifying and approaching operators and educating the wider market about the provider’s suite of unique and innovative live roulette products.

Morrison has more than 13 years’ experience both in and out of the online gambling sector. Prior to joining Authentic Gaming, he was managing director (UK) for iConvert, a behavioural SaaS online conversion platform.

Prior to that, Morrison founded ConversionBet, a dedicated acquisition and conversion platform developed specifically for online gambling operators. He has also held roles at SaleCycle, Digisec Media and Novatech.

Magdalena Podhorska-Okolow, CCO of Authentic Gaming, said: “I am delighted to welcome Dan to the team and for him to play an instrumental role in making more operators aware of Authentic Gaming and the unique and hugely popular live roulette games that we offer.

“Dan has an incredible track record in business development and sales, not least through founding two organisations of his own, and I believe he will be an incredible asset and key player in driving the Authentic Gaming business to new heights.”

Morrison said: “It is a great honour to join Authentic Gaming and to use my experience and expertise to ensure its incredible live roulette games are integrated into more operator game portfolios than ever before.”