AgeChecked has strengthened its commitment to responsible gambling by forming a comprehensive partnership with Rdentify, the specialist in identifying vulnerable customers through machine learning.
Rdentify uses AI and cutting-edge technology to monitor live chats, giving each customer a score based on their risk of gambling-related harm.
Through natural language processing, it can monitor every line from a company’s live chat and use machine learning models to highlight early signs of self-exclusion and problem gambling.
Its risk-based scoring system works in real time and easily integrates with a company’s CRM using a simple traffic light system to denote the level of risk.
Instances of concern will be highlighted to customer support staff, who can then deal with the situation in an effective manner in line with the operator’s safer gambling policies. This can be done either through the CRM or Rdentify’s own API.
AgeChecked is the market leader in age verification software and offers monitoring solutions for the igaming industry across every stage of the customer journey.
Its partnership with Rdentify will particularly help operators fulfill their licensing conditions in ensuring the ongoing monitoring of all players with continued KYC and due diligence, as well as in the prevention of gambling-related harm.
