Editor Jonny Whitfield explores the latest in player engagement and retention strategies across the igaming and sports betting spectrum.
From its roots of pulling away from the land-based sector into an innovative online environment, few could have predicted that we would have an igaming industry quite like this in 2023.
Such has been the industry’s desire to continuously test its own limits, the parameters for player engagement and retention have gone far beyond just offering new types of content.
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