Digitain chief sales officer Ani Mkrtchyan explores how one of the company’s “most ambitious years” yet is being driven by the success of its Gamification tool.

2024 is one of the most ambitious years yet for Digitain. With a refined strategy to target the most complex and lucrative geographical regions simultaneously, we make sure we have localised human recourses across targeted regions, as well as a solid product offering for our partners, to achieve their regional ambitions.
Two-sided dialogue with key partners, the availability of strong human resources armed with local knowledge and experience, product flexibility and technical stability are the key objectives to successfully achieve our strategy.
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