Mark Watts, executive director of igaming at Aircash, explains how expansion in Italy will drive a new phase of growth for the electronic money institution.
AIRCASH is a leading brand in the igaming industry, trusted by over a million active users across Europe.
With its continued expansion into new territories, the Italian market has emerged as a strategic priority, especially given recent regulatory updates to top-up points of sale (Punti Vendita Ricarica). These points are essential in the Italian gaming culture, providing players with an accessible way to engage in gaming activities through convenient cash deposit locations.
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