With international travel at best difficult and at worst impossible, there has never been a more opportune time to encourage customers to immerse themselves in new, exciting and story-led worlds. Matt Chambers investigates what’s on offer and what’s yet to come.
THE exploration and enjoyment of fresh horizons has been off the agenda for millions of people around the world as a result of the global pandemic.
If travel broadens the mind, then it’s possible that being stuck for months in one’s own locality creates an extra yearning for new, brain-expanding out-of-the-ordinary experiences.
Read the full article in the September-October issue of InterGame
