Cashless payments and telemetry solutions provider, Nayax, has become the first to integrate Visa’s suite of sensory branding cues globally in the latest version of its mobile payment application.

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Monyx Wallet was created by Nayax to enable digital payments at unattended automated machines and facilitate consumer engagement. Users in 21 countries will be among the first to experience Visa’s sensory branding suite when they buy a product or reload credit on the app using their Visa card.

The combination of a sound, vibration and animated Visa logo immediately communicates to consumers that their payment, sometimes done in the absence of a traditional payment card, has been successfully authorised and that the transaction is complete.