Holovis is heading to DEAL 2016, which takes place in Dubai in the UAE on April 19-21, to showcase its virtual and augmented reality capabilities.
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Using VR and AR together creates a mixed reality experience where software-generated environments can be created to combine with the physical world.
Visitors to the Holovis the booth will be able to step inside the virtual world of RideView, Holovis’s proprietary software platform that enables ride design and development to take place in a 3D environment that can be manipulated and changed in real time.
Stuart Hetherington, CEO of Holovis, said: “We are privileged to be working with some of the region’s leading attraction destinations to deliver next generation media and interactive experiences where we can put the guests right at the heart of the story.
“Combining this with the latest VR and AR capabilities, both on and off-ride, really creates a new kind of memorable experience. These next-generation mixed-reality technologies, including fully immersive media in an interactive dome, head-mounted devices being perfectly synched with audio, motion and special effects, means Holovis can design the perfect experience at the price point to fit your budget.”
He continued: “We achieve this by combining our cutting-edge technologies with our in-house Holovis Media capabilities using real-time game play that allows people to influence the games that they are playing through the decisions they choose to take.
“In this way we can create unique experiences that change every time a guest goes on the ride.”