Family Entertainment Group has appointed Jim Viola as its chief people officer.

Jim Viola

Reporting directly to the company’s CEO, Rex Jackson, Viola will lead its human resource strategy, with a focus on delivering “an exceptional guest experience.”

Viola’s experience includes stints at Claire’s, Party City and Saks Fifth Avenue. He commented: “I’m excited to join Family Entertainment Group and work alongside Rex and the leadership team. I believe great teams create great guest experiences – and FEG’s mission resonated deeply with me.

“I look forward to shaping a culture where people thrive and the business continues to grow.

Jackson commented: “Jim’s track record of building strong cultures and developing talent will be instrumental in driving our business forward. His leadership will help ensure that our people strategy continues to fuel innovation, customer satisfaction, and operational excellence.”