Arcade payment system company Embed is backing the AccelerateAction campaign for gender equality in the tech sector for International Women’s Day 2025.

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Women held only 35 per cent of tech jobs at the end of 2023 in the US.

Women are also the minority in major tech companies, where the proportion of female staff is less than 45 per cent.

The percentage of women in leadership positions in these top companies falls below 35 per cent.

This gap in tech employment for women becomes more pronounced at the top of the corporate ladder.

“This year’s global International Women’s Day theme is Accelerate Action, a theme emphasising the urgency of making progress towards gender equality to enable women to reach their full potential.

“At Embed, we’re proud to be the change we want to see in the world, which is why you can #ExpectHERinTech and everywhere else in the business of fun,” said Embed Solutions Group CEO Renee Welsh.

“At Embed, we believe in the value of diversity in our talent pool.

“We have a shared commitment to gender parity at all levels of the organisation because we believe in the boundless intellectual, leadership, cultural, and commercial strength that results from harnessing and realising the talent capital of gender and cultural equality.

"We take great pride in not only being gender-equal but putting an end to gender inequality in our tech sector,” she added.