With go-karting having been a reliable entertainment option for several decades, Ian Donegan asks how the industry is keeping this old favourite fresh.
KIDS are drawn to doing the things that they see their parents doing. Reliable ideas for toy manufacturers to invest in are prams and power tools, toys that simulate parenting and everyday life including shopping, cooking and working with their hands. Anything that kids see their parents doing day-to-day translates well to toys.
Driving is up there as well – the opportunity to take a vehicle from A to B just like mommy and daddy do is one that lights up the imaginations of young children.
