Lee Wild discovers how the next generation of smaller, compact bowling varieties are gaining popularity.
It’s safe to say that one of the most recognisable names in the bowling industry is Brunswick, with its long history in the game making it recognisable to even the most casual of players. It’s vice president of product solutions, Brandon Meigs, told us that this well-established game is the perfect attraction to lead in the fast-growing space of competitive socialisation.
“The main premise is to provide various easily understood forms of entertainment with low barriers of use,” said Meigs, namechecking the likes of beer pong, axe throwing and pickleball to combine with bowling, creating an attraction destination that will draw in a wide audience.
Read the full article in the June issue of InterGame
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