These can-shaped animals already have a following in the UK due to daily broadcasts in popular slots on CITV, plus a weekend morning simulcast on ITV.

Canimals

James Anderson, general manager of Namco prize division, said: “This is an exciting new licence with a great pedigree and huge awareness among its target audience.

“The media coverage this summer on this licence has been incredible, in teenage magazines alone – the campaign has reached around 6.4m.”