Within three months of the acquisition, Bay Tek and Ocean Media have brought the Skee-Ball brand into the 21st century through interactive platforms including iOS, Android, PS, Mac, Linux and consoles.
Skee-Ball has been a beloved game and an institution in arcades for over a century. The original alley roller has been enjoyed by over a billion players worldwide and now those fans will have the opportunity to experience an updated Skee-Ball that incorporates a wide variety of variations and special game modes which are only possible in interactive outlets.
“Since acquiring Skee-Ball in February, we have been excited to see how we could leverage the Skee-Ball brand,” said Holly Hampton, director of marketing and innovation. “We are happy work with our agency partner, Dimensional Branding Group, and to partner with the Ocean Media team on this interactive licence. It brings the nostalgic brand to life in today’s digital world.”
“The Ocean Media team and myself personally are thrilled to have the opportunity to bring our creativity to one of the greatest licences in the entertainment industry and to launch something fresh to market in the first quarter of next year," said Vedran Klanac, CEO of Ocean Media.
