The social media generation promises a great deal of free advertising if an attraction has something people want to be photographed doing. Ian Donegan asks what the most Instagrammable amusements are.
IN 1968, even before the Moon landing, Andy Warhol was right on the money with his quote: “In the future, everyone will be world-famous for 15 minutes.” Instagram wouldn’t be launched for another 42 years but the infamous quotation epitomises the culture he was talking about. In 2020, there are professions that exist around monetising their online popularity in the form of influencers.
Whether it is people posting that they are at an airport, away on a well-earned holiday or have just gotten engaged, there is an innate need to share their highlight reel. Businesses are constantly thinking of ways to turn this trend to their benefit.
