CRM is key and Covid-19 has accelerated aspects of the process.
WHEN it comes to paying for products and services, it is preferable to take as few steps as possible. With a begrudged hat-tip to the Covid-19 pandemic, there has been a growing embrace for cashless solutions.
Solutions that fall under this umbrella do include simple pay-for options, taking advantage of services like PayPal or Apple Pay, but there are others that are more in-depth and offer a whole different experience.
Read the full article in the April issue of InterGame
To receive every print and digital issue of InterGame, subscribe here
