Novomatic’s casino management system division NovoVision declared that 2025 has got off to an “excellent start” with installations in the UK and Portugal as well as exhibiting at “the best ICE ever.”

The system was presented at ICE in two distinct set-ups, showcasing the different functionalities and choices for club operations and for casino venues. A biometrically supported NovoVision access installation with flap gates served as a divider between the two demo-venues.
The casino side especially focused on a high-traffic architecture with options for TITO, cashless or biometrically supported wallet solutions, highlighting detailed player tracking and attractive loyalty functionalities across a player journey that is highly individualised and fully compliant with responsible gaming protocols.
A highlight in both demo set-ups was the triple functionality of the new self-service station, demonstrating its uses as a loyalty kiosk, a promotional service point and as a self-registration terminal.
Another popular product premiere was the NovoVision panorama picture-in-picture feature that transfers the PTM player interface to the bottom game screen to enhance the usability, along with any other streaming content inserts.
Jens Einhaus, head of sales and marketing NBS, says: “I am not exaggerating, when I say that this was the best ICE ever for us. Many factors have added to that. Apart from the excellent new location in Barcelona, the superb venue and well-planned show layout according to industry sectors as well as the new stand, it is definitely our product that is now attracting a lot of attention.
“And the reason is quite simple: it is an excellent solution for today’s and tomorrow’s CMS requirements.”