UK-based bingo operator Buzz Bingo has launched branded games in partnership with a classic British television programme.
Bullseye Bingo has gone live across the company’s land-based estate and is also available on its digital platforms.
The game is played at 6pm every day in bingo clubs and is hosted by Buzz Bing’s live bingo presenters.
Online, there is a Bullseye Bingo Room with 90-ball bingo games from 5pm to 11pm every day, featuring reworked aspects of the TV show such as Bully’s 108 Jackpot and Bully’s Prize Board.
The television show centres around a game of darts, which is given a “bingo twist,” Buzz said.
If players finish on one number to go or two numbers to go, they win a share of the available pot.
The Double Top side game boosts prizes if players call on 40, with similar side games available for Treble 20 (60) and Nine Dart Finish (9).
Calling 50 is a Bullseye and a player who calls a full house on number 50 receives a community jackpot that’s set at £180, with the winner receiving half and £90 shared among everyone else playing the game.
Buzz Bingo also works Bullseye host Jim Bowen’s catchphrase, “Super Smashing Great” into the game when players call a full house on the numbers 20, 40 or 60.
In the Bus Fare Home feature, players win a bonus bus fare worth £3 when the winning call is made on a number.
Between 7pm and 8pm, the Bullseye Room becomes Bullseye Live Bingo and live dealers host the games.
During the live hour every time the number 50 is called Bully’s Prize Board is triggered and the next full house winner gets to spin Bully’s wheel for a bonus prize including cash prizes and Bullseye merch.
“Bingo and Bullseye are hugely popular in the hearts of British people and we hope to bring them together in a fun and innovative way with our gameshow-style live bingo playing daily at buzzbingo.com and across our bingo venues up and down the UK,” said Rich Kearns, head of product at Buzz Bingo.
