Online gaming operator Fun88 has become the official betting partner of English Premier League club Tottenham Hotspur for Asia and Latin America markets.
The two-year agreement renews the prior relationship that ran from 2012 to 2014. Spurs has more than 200 million supporters across Asian and Latin American regions and operates digital channels in Chinese, Indonesian, Korean, Thai, Malay and Spanish, alongside its global offering.
Fun88 will be given access to advertise across these channels, along with in-stadium branding at the club’s home matches.
Fran Jones, head of partnerships at Spurs, said she was delighted with the deal. “The continued growth of our international fanbase makes Tottenham Hotspur an attractive partner for any brand aiming to engage passionate sports fans around the world.
“Our popular digital channels will give Fun88 an ideal platform upon which to continue its growth in the Asian and Latin American regions."
Fun88’s Nathan Walker added: “Our previous sponsorship boosted Fun88’s brand reputation and status in the industry, so we’re thrilled to once again be working with the club.”
Image: Spurs players at the Fun88 announcement
