Software and services provider Playtech has launched a mobile casino solution for Betfred.
The mobile offering will include 20 table and slot games and is the first stage in Betfred’s plans to release more mobile content in the next year. Betfred plans to offer bingo and live dealer games via a single user interface on players’ mobile devices.
Shay Segev said Playtech was thrilled to be introducing its mobile casino to Betfred: “With the investment and effort they continue to put into expanding and promoting this platform, we see Betfred as a great partner in advancing our reach on mobile.”
Chris Sheffield, managing director of Betfred.com, said: “This is a very exciting launch for us that fits perfectly in line with our overall strategy to boost mobile activity.
“We are confident that with Playtech’s proven products combined with our strong focus on the platform, we will be able to generate significant traffic to mobile from both existing and new players.”
