UltraPlay’s betting platform and e-sports data is improving player registration, activity and retention for i-gaming operator fast2play.

UltraPlay boosts fast2play e-sports betting

Fast2play is now offering 1,000-plus in-play e-sports events and more than 2,500 events per month covering 50-plus markets.

“Having been part of the i-gaming business for seven years, UltraPlay has advanced its betting solutions focusing on the e-sports emerging sector and became a trusted partner,” said Lyubomira Petrova, PR manager at UltraPlay.

“This made us the number-one choice for Kinguin, fast2play’s marketing partner and we will continue to enjoy the best results of our partnership.”

Bartłomiej Bełc, PR manager at Kinguin, added: “With our in-depth knowledge of e-sports and gaming, we wanted to operate with a modern, fast and user-friendly platform dedicated to the players’ requirements and expectations.

“We found that solution in UltraPlay and the company’s unique approach, which combines sportsbook techniques with innovative game analysis. Designed with expertise and knowledge, we are confident that fast2play will become among the best betting websites worldwide.”