SBTech has been selected as exclusive sportsbook supplier to Aspire Global.
Aspire Global currently operates in a range of European markets on a Malta licence, as well as under local licences in Italy, Denmark, and the UK.
Tsachi Maimon, CEO of Aspire Global, said: “We are thrilled to be adding this new engaging vertical to our solution, and are confident that this collaboration with SBTech will be a successful venture for both parties.
"The decision to choose SBTech as our sportsbook provider was based on its ability to adjust its product offering to our unique solution and the needs of our operators. This partnership will enhance the diversity of our offering to our partners and will continue the positive trend of growth experienced over the past few years.”
Richard Carter, SBTech CEO, added: “This agreement confirms SBTech’s position as a leading supplier of sports betting solutions for operators in regulated markets.
"We’re anticipating significant growth for all of Aspire Global’s partners, thanks to our expertise in deploying flexible trading and content solutions, with unique focus on cross-selling from casino to sports.”
Image: The SBTech stand at ICE 2017, taking place in London this week
