The Australian distributor for Digital Sports Tech, a B2B provider of sports betting solutions, has agreed a deal with Ladbrokes Australia to provide the operator with its player proposition betting offering, Player Props.
Player Props enables customers to create and customise bets on player performance across a range of statistics and sports, in real time.
Ladbrokes will be the second operator in Australia to roll out Player Props, following MadBookie.com. Ladbrokes will be launching Player Props in January.
The product also launched with Coral in the UK and Europe in November.
